YouSet
Jun 15, 2025
9.9
9.9
BestMoney Score
Cost
9.9
Experience
9.9
Flexibility
9.9
Support
9.9
BestMoney User Recommendation
BestMoney.ca User Rating
BestMoney users do not recommend this product giving it a score of -61, or 1.8 stars.
The recommendation score shows how satisfied customers are with a provider. A perfect +100 means all customers recommend it, while -100 means no one does. These ratings come solely from community votes and are never affected by partner payments. BestMoney also monitors and removes fraudulent reviews once identified.
BestMoney scores are objectively determined by our editorial team. Our scoring...
Read More
Square One
BestMoney.ca's take: Square One offers customizable home insurance in Canada, letting you choose only the coverage you need, with built-in protection for things like water damage and earthquakes.
Square One Features
Quick Service
Quote in less than 5 minutes
Affordable Insurance
As little as $15/month
Customized Experience
Coverage tailored to your situation
Trusted Provider
Over 3,000,000 customers
Your home is most likely your biggest investment, and protecting it with the right insurance means you won’t have to face financial distress from unexpected disasters.
In fact, most mortgage lenders in Canada will demand that you provide proof of insurance when you are negotiating the mortgage transaction before they can grant you the key to your new home.
And now that there are so many options out there, choosing the right policy can feel overwhelming, but it’s crucial for peace of mind and financial security. This is where Square One Home Insurance comes in.
Square One Home Insurance is a Canadian company that’s been in operation since 2011.
They provide a different approach where customers can design their own coverage level according to their specific needs, an approach that enables Canadians to obtain quotes and buy insurance and file their claims from the comfort of their homes.
In this Square One review, we will provide all the necessary information about Square One Insurance Canada, from customer feedback and policy pricing to a comparison with other providers to help you make a well-informed home insurance decision.
Square One company background
Square One Insurance Services was founded by Daniel Mirkovic, Chris Bayly, and Jason Vander Zalm, and it started its operations in Vancouver, BC, in January 2011.
Their goal was to establish an insurance solution which could accommodate Canadians through enhanced simplicity and adaptability.
Their digital approach gained popularity, which led Square One Insurance to expand its services to British Columbia, Alberta, Saskatchewan, Manitoba, Ontario, and Quebec and reach more than 50,000 customers throughout North America.
Square One Insurance Services allows customers to perform every insurance task online or by telephone. Their home insurance policies are underwritten by The Mutual Fire Insurance Company of BC, a trusted provider since 1902, under BC regulatory oversight.
Square One’s mission is guided by three simple principles: treat people the right way, take ownership and solve problems, and be creative with solutions.
What makes Square One a good option?
Here’s what makes Square One a good option for homeowners, condo dwellers, and renters:
- Customizable coverage: Square One lets you build your own policy, so you only pay for what you need. Whether you want basic protection or extra coverage for valuables, you’re in control of your plan.
- Affordable premiums: Square One Insurance Canada offers some of the lowest rates in the country. Their policies start as low as $12 per month, and you can adjust your deductible to fit your budget.
- Digital-first experience: Everything with Square One Insurance is done online, from getting a quote to managing your policy and filing claims. You can also get help from licensed agents by phone, chat, or email.
- All-around protection: Unlike many traditional insurers, Square One automatically includes water backup and inland flood coverage in its policies, which protects you against common risks in Canada.
- Fast and fair claims: Many Square One Insurance Services reviews highlight a high claim payout rate (over 90%) and a dedicated adjuster for each claim, so you get support when you need it most.
- Top-rated customer service: With more than 45,000 reviews and an average rating of 4.7 out of 5, plus an A+ rating from the Better Business Bureau, Square One Insurance Canada is trusted by thousands of Canadians.
- Flexible payment options: Square One Insurance is flexible for all lifestyles. They have no long-term contracts, the monthly payments are interest-free, and you can cancel anytime.
Key features of Square One Home Insurance
Whether you’re a homeowner, condo owner, or renter, Square One Home Insurance has some features that most likely meet your needs. Here are its key features:
Customizable coverage
- Square One Home Insurance is highly regarded for its fully customizable policies that let you choose exactly what you want covered and how much you want to insure it for.
- You can adjust your limits, coverage options, and deductibles so you only pay for what you need.
- Coverage is available for homeowners, condo owners, and tenants.
All-risk protection
- All Square One Insurance policies are all-risk inclusive, meaning you’re protected against most types of loss unless specifically excluded, like theft, fire, water damage, and more.
- Guaranteed building replacement coverage is available if you insure your home to the suggested limit, so your home will be rebuilt even if costs go over your policy limit.
- Coverage also includes personal property, additional living expenses, and liability protection for injuries or damage to others.
Specialty and optional coverages
- You can add protection for specialty property such as bicycles, sporting equipment, watercraft, business property, fine arts, collectibles, jewelry, and watches.
- Optional add-ons include identity theft protection, legal expense coverage, and coverage for business property used for profit.
- Personal property coverage is flexible, so you decide how much protection you want for your belongings, electronics, furniture, and appliances.
Digital-first experience
- You can get quotes, buy policies, and file claims all online, with expert help available by phone, chat, or email.
- You can manage your policy and track claims from your online account, giving you transparency and control.
- Most claims are handled online, and you get a dedicated adjuster for a smooth process.
Affordable and transparent pricing
- policies start as low as $12/month for tenants, $40/month for condo owners, and $75/month for homeowners.
- No long-term contracts or hidden fees, and interest-free monthly payments are available.
- You receive a personalized quote in about five minutes, making the process quick and hassle-free.
Strong customer satisfaction
- Square One Home Insurance has over 45,000 reviews with an average rating of 4.7 out of 5, and holds an A+ rating from the Better Business Bureau.
- Over 90% of claims are paid out, showing a strong commitment to supporting customers when they need it most
Square One coverage details
Square One offers flexible policies that protect your home, belongings, and liability, with options tailored to homeowners, condo owners, and renters across Canada.
The standard coverage includes protection for your dwelling or condo unit, personal property like furniture and electronics, and additional living expenses if your home becomes unlivable due to an insured event.
Liability coverage is also included, which protects you if someone is injured on your property or if you accidentally cause damage to someone else’s belongings.
Square One Insurance Canada goes beyond the basics by offering optional coverage for high-value items such as bicycles, fine art, and jewelry.
You can also add identity theft protection and legal expense coverage for extra peace of mind. Another unique feature is that water backup and inland flood coverage are automatically included, which is important for many Canadian homeowners facing changing weather patterns.
It’s important to note that some specialty items require proof of value, so be prepared to provide receipts or appraisals for those.
Square One pricing and value
Square One Insurance Canada uses a flexible pricing model where your premium depends on factors like your location, the type of home you have, coverage limits, and your deductible choice. Because you can customize your policy, you only pay for what you actually need.
For example, tenants can get coverage starting as low as $12 per month, while condo owners pay around $40 per month, and homeowners’ premiums vary more depending on the size and location of the property.
How Square One compares to other Canadian insurers
Below is a table that clearly shows how Square One compares to traditional insurers.
| Features | Square One | Traditional insurers |
|---|---|---|
| Customization | Fully customizable policies | Limited customization |
| Starting Price | From $12/month | Usuallly $30–$50/month or more |
| How to Buy | Online or by phone | Mostly through agents or brokers |
| Claims Process | Online, fast, dedicated adjuster | Often phone-based, slower |
| Coverage Options | Home, condo, tenant, specialty items | Home, condo, tenant, usually less flexible |
| Water/Flood Coverage | Included automatically | Often an add-on, not always included |
| Bundle Discounts | Not available | Usually available (home + auto) |
| Availability | BC, AB, SK, MB, ON, QC | Nationwide |
| Customer Ratings | 4.7/5 (45,000+ reviews) | Varies by provider |
| Monthly Payments | Interest-free, no contract | May have fees, often annual |
| Underwriter | Mutual Fire Insurance Co. of BC | Varies |
Alternatives to Square One
Here’s a breakdown of some top alternatives, so you can find the best fit for your needs.
Best
9.9
Price From
$15/month
Term
1 year
Types
8
9.8
Price From
$16/month
Term
1 year
Types
5
9.6
Price From
$15.45/month
Term
1 year
Types
3
YouSet
YouSet is gaining popularity for its user-friendly digital platform and budget-friendly home insurance options.
The company makes it easy for Canadians to get quotes and manage policies, and although it is currently available only in Ontario and Quebec, it has plans to expand to more provinces. As a newer player, it’s less known but praised for its innovative service and competitive pricing.
APOLLO Insurance
APOLLO Insurance is fully digital, focusing on speed and simplicity, so you can get a quote in less than a minute and manage everything online.
Apollo is known for customizable coverage, competitive rates (starting around $11/month), and excellent customer service. It is a strong choice for renters and tenants looking for affordable, no-nonsense insurance across Canada.
Duuo Tenant Insurance
Duuo provides flexible tenant insurance with options to tailor coverage for belongings, liability, and extras like identity theft and water damage.
The platform is praised for its easy online process and efficient customer support. Duuo is available to renters nationwide and is a solid alternative for those who want a straightforward digital experience.
RBC Insurance
RBC Insurance is a trusted name in Canada, offering different home and tenant insurance products.
Its policies can be customized for personal property, liability, and additional living expenses, with optional add-ons. RBC’s established reputation and reliable service make it a go-to for Canadians seeking stability and comprehensive coverage.
Other notable alternatives
- Intact Insurance: One of Canada’s largest providers, known for broad coverage and strong financial stability.
- CAA Insurance: Offers home and auto bundles, with perks for members and competitive rates.
- Aviva, Economical, Wawanesa, Surex, Desjardins, Allstate: These traditional insurers are widely available and offer various policy options for homeowners and renters across the country.
How to get started with Square One
Here’s how you can get your coverage up and running in just a few easy steps:
- Visit the Square One Insurance Canada website and click “Get a Quote.” You can complete the entire process online from the comfort of your home.
- Fill out a short questionnaire about your property and what you want covered. Square One lets you personalize your policy, so you only pay for what you need.
- Instantly receive your customized quote. Most people get a quote in under 5 minutes, which is one of the fastest in the industry.
- Review your coverage options and make adjustments to your limits and deductibles as needed. You can add extra protection for valuables or specialty items if you want.
- Purchase your policy online and set up interest-free monthly payments or pay annually. There’s no long-term contract, so you have full flexibility.
- Create your online account to manage your policy, make changes, or file claims anytime. Licensed agents are available by phone, chat, or email if you need help along the way.
- If you ever need to make a claim, you can do it all online through your account, and you’ll be assigned a dedicated adjuster to help you through the process
Customer experience with Square One
Thousands of Canadians have shared their feedback, giving Square One an impressive average rating of 4.7 out of 5 from over 45,000 reviews.
Customers often praise the company’s easy online process, quick quotes, and the ability to customize policies without confusing jargon. Many also highlight how helpful and responsive the licensed agents are, whether you reach out by phone, chat, or email.
Square One Insurance Canada also holds an A+ rating from the Better Business Bureau, which speaks to its commitment to customer satisfaction and trust.
In this Square One Insurance Services review, users report a smooth claims process, with over 90% of claims paid out fairly and promptly.
The company’s digital-first approach means you can file and track claims online anytime, making it convenient and stress-free. While no insurer is perfect, Square One’s focus on transparency, support, and user-friendly tools makes it a popular choice for Canadians looking for hassle-free home insurance.
Pros and cons of Square One
Every insurance company has its strengths and weaknesses, and this square one review takes a close look at the pros and cons of Square One Home Insurance to help you decide if it’s right for you.
Pros of Square One
- Customizable coverage: You only pay for what you need, making it affordable and flexible.
- Affordable premiums: Competitive rates thanks to their online-only model and low overhead.
- Easy digital experience: Get quotes, buy policies, and file claims all online with licensed agent support.
- Comprehensive protection: Includes important coverage like water backup and inland flood automatically.
- High claims payout rate: Over 90% of claims are paid fairly and quickly.
- Strong customer ratings: 4.7/5 average from 45,000+ reviews and an A+ BBB rating.
- Flexible payments: Interest-free monthly payments and no long-term contracts.
Cons of Square One
- Limited availability: Currently only available in six provinces (BC, AB, SK, MB, ON, QC).
- No bundle discounts: Square One does not offer combined auto and home insurance packages.
- Non-refundable premiums: Some portion of your premium may not be refundable if you cancel early.
- Proof of value needed: High-value items require receipts or appraisals for coverage.
Square One Details
Square One Contact Info
1-855-331-6933
Mon - Sat, 8:00 AM to 8:00 PM EST
650 W Georgia St #1410, Vancouver, British Columbia, Canada V6B 0S6
info@squareone.ca
FAQs about Square One review
How do I get a quote on Square One?
Getting a quote from Square One is fast and easy. You can visit the Square One Home Insurance website and get a personalized home insurance quote in about 5 minutes by filling out a simple online form. Alternatively, you can call their customer service at 855 331 6933 to speak with an agent who can help you.
Can I cancel Square One insurance at any time?
Yes, Square One Insurance Canada does not lock you into long-term contracts. You can cancel your policy at any time if you decide it no longer meets your needs. Keep in mind that some portion of your premium may not be refundable if you cancel early, but there are no penalties or fees for cancellation.
Who underwrites Square One policies?
Square One’s home insurance policies are underwritten by The Mutual Fire Insurance Company of British Columbia, a well-established and reputable insurer that has been in operation since 1902.
What is the claims process like with Square One?
Filing a claim with Square One is straightforward and mostly done online. You log in to your account on their website, select your policy, and report a new claim by following the instructions. After filing, a dedicated claims adjuster will contact you within one business day to guide you through the process. For emergencies, they guarantee a response within 2 hours. You can also file claims by phone 24/7 if you prefer speaking to someone directly. Many simple claims are resolved within a few days, and you can track your claim status online anytime.
Is Square One right for renters/condo owners/homeowners?
Yes, Square One Home Insurance is designed to serve a wide range of Canadians, including renters, condo owners, and homeowners. They offer tailored policies for each group, allowing you to customize coverage based on your needs. For renters, coverage includes personal belongings and liability protection. Condo owners get protection for their unit and belongings, while homeowners can insure their entire property with options for additional coverage.
Square One Community Reviews
Would you recommend Square One to your friends?
BestMoney.ca User Rating
BestMoney users do not recommend this product giving it a score of -61, or 1.8 stars.
The recommendation score shows how satisfied customers are with a provider. A perfect +100 means all customers recommend it, while -100 means no one does. These ratings come solely from community votes and are never affected by partner payments. BestMoney also monitors and removes fraudulent reviews once identified.
